Historical Marker

Lex Word and the Bon Ton

Kyle · Hays County · Dedicated 2007 · THC Atlas #5507013947

The roadside stories worth pulling over for.

Marker Inscription

For generations this site was the commercial and social heart of the community. Wallace Alexander "Lex" Word (1896-1982) was born in Kyle to William Alexander and Mamie (Sledge) Word, but tragically his father died two months before Lex was born. After graduating from Kyle High School in 1913 as the only male in a class of six, Lex worked in his uncle's bank in Mathis. He later attended Texas A&M College and served in World War I, managing stores in Grayburg and Huntsville upon his return to Texas. In 1926, Word moved back to Kyle and partnered with Alex Kercheville and Jack Sledge to open the Bon Ton, a general store and grocery. Initially located in the historic Masonic building, it soon moved to this location. At about the same time, Word bought out his partners. In 1929, Lex married Taylor native Louise "Bobby" Gossett (1904-2000), who came to Kyle to teach school. He expanded the store in the Great Depression, adding a feed store and hatchery at a time when many downtown businesses closed. A fatal fire here killed Cal "Big Boy" Clark in 1934, but the store was rebuilt. For decades the Bon Ton was a primary community gathering place. The Words were church and civic leaders, active in the First Baptist Church. When Kyle State Bank closed in 1932, Lex helped reorganize the town's only depository as Citizens State Bank. He also opened an adjacent implement store and helped restart the cooperative cotton gin in the 1930s. Lex and Bobby donated space in the back of the Bon Ton for a reading room that was the town's first library in the 1950s. The store retained the Bon Ton name under new ownership until fire destroyed the building in 2002. In 2006, the City of Kyle built a new city hall at this location. (2007)

About this site

Lex Word and the Bon Ton is a historical marker in Kyle, Hays County, dedicated in 2007. It is one of 124 historical markers documented in Hays County in the Texas Historical Commission Atlas, among 184 historic sites cataloged across the county.

The site sits at 29.9886, -97.8754 near Kyle. The nearest cataloged historic site is Kyle (historical marker), about under a tenth of a mile away. Others within a short drive include Bunton, John Wheeler, Young, D. A., and First Baptist Church of Kyle.

This record corresponds to Texas Historical Commission Atlas #5507013947. Use the map below for its exact position and turn-by-turn directions.

📍 29.9886, -97.8754 · Kyle, Hays County
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